Your Unique Value Proposition

Your Unique Value Proposition

Articulating how and why an advisor is different clarifies exactly why clients should do business with an advisor or firm. Developing and delivering a clear, concise and compelling value proposition creates a powerful brand message that positions an advisor for success by setting them apart from the competition.

Presenter:
Barbara Novak, Vice President, Pershing, a BNY Mellon company

We look forward to your participation.

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