Building a Referral Culture

Building a Referral Culture: Think Introductions Not Referrals

The Referral Culture Advisor Program is designed to help grow your business by building a winning, sustainable referral culture. The program centers on a systematic, seven-step process that can be quickly implemented and easily adapted to fit your needs. The program’s goal is to avoid forced, awkward encounters about referrals in which a client says, “I’ll think about it”—and replace them with productive, relationship-building client engagement.

Steve Berglund, Vice President, Pershing, a BNY Mellon company

We look forward to your participation.

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